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Who Else Wants To Learn The Recession-Proof Sales Methods That Were Tested on 19 Million People During The Worst Economic Crisis in American History? Dear Friend, Can I take a few minutes to tell you about an unusual man and a rare book that may help boost your sales during these tough economic times? The man is Elmer Wheeler and the book is Tested Sentences That Sell. First published in 1937, Tested Sentences That Sell reveals the simple principles for sales success that Wheeler discovered through testing on 19 million people. Web creation software madrid template.

Why You Should Read This 70-Year-Old Book There is one simple reason. Because Wheeler's discovered his principles for sales success by working with struggling retail stores and door-to-door salesmen during the worst economic crisis in American history. The Great Depression that lasted from 1929 to 1939. Can you imagine how hard it must have been to feed your family by hawking vacuum cleaners door-to-door to housewives during the Great Depression?

4 Elmer Wheeler - Tested Sentences That Sell Publisher’s Preface He’s the original “superstar” sales trainer and a legendary marketing wordsmith. Elmer Wheeler's Tested Sentences That Sell - Free Download. Wir verwenden Cookies, um ein verbessertes Online- Erlebnis zu bieten und Ihnen speziell auf Sie.

Wheeler's methods worked for these guys and I'm confident that they can help you be a more effective sales person in today's challenging economic environment. So if you are looking for someone to teach you how to sell during tough times, I can't think of a better guide than Elmer Wheeler.

“Who The Heck Was Elmer Wheeler?” Well, you may never have heard of him but Elmer “Sizzler” Wheeler was the man who unlocked the doors to success for hundreds of thousands of salespeople. He determined through exhaustive research how language can be used to make or break a sale and he shared these secrets with an eager fan club of savvy sales professionals. You might say that Wheeler Cracked the Code on What Makes People Buy You see as president of the Tested Selling Institute, Elmer Wheeler tested 105,000 phrases for 5,000 different products on 19,000,000 people to find the single most effective way to sell each product.

Wheeler’s words worked magic for his struggling depression-era clients: • A sentence he developed for hand lotion increased sales in a single store from 60 to 927 units each week. • Two “Tested Selling Sentences' Wheeler created for a toothbrush company caused four famous department stores to sell out of this staple item for the first time ever. • His tested combination of words for selling coffee and tea closed the deal 78% of the time at Macy’s. • The selling statement he created for a shoe polish company increased sales 300%. Sales in one store alone went from 2,500 to 30,000 units a month.

• A phrase that Wheeler developed for Sears Roebuck made 20% of shoppers purchase expensive electrical appliances. • He came up with a tested sentence for a shaving cream manufacturer that increased sales 102%.

Convinced that he could do better, Elmer created an even better sales approach that increased sales by 300% when tested in one of Cleveland’s leading department stores! • Wheeler made Hoover vacuum cleaners a household name. Its president and founder H.W. Hoover took time out of his busy schedule to write an introduction to Tested Sentences That Sell. • The two word phrase he created for selling Coca-Cola at the soda counter made customer 'super size' their order over 70% of the time. • Texaco paid him $5000 (a large sum in the 1930’s) for a seven-word phrase to sell motor oil that worked 58% of the time and helped Texaco dealers get under a quarter of a million hoods in one week. Wheeler Teaches America To Sell But Wheeler didn't just sit back and grow rich off his consulting work for America's biggest companies.